Kingfisher Run In Costume

Besides being an IT hub of India, the city of Bangalore is rich in tradition and culture. And what better place to showcase its vibrancy than at the TCS World 10K Bangalore 2011

The Majja Run of the event is a kaleidoscope of colour - one big street party - where thousands turn up in innovative costumes and designs, each portraying their mood, euphoria or even the cause they are supporting.

On Sunday, 5th June 2011, add your own colour to this carnival and stand out in the crowd. The more innovative your costume, the more likely you will be caught LIVE on television and by press photographers. What's more, Kingfisher Premium, the event's Good Times Partner, will recognize and award individual and group efforts. The winners will be chosen by well-known designers.

Kingfisher Sakkath Bangalorean

The top 3 best dressed individual participants will win following cash prizes:

• Winner : 30,000
• 1^st Runner-up : 20,000
• 2^ndRunner-up : 10,000

Kingfisher Bombaat Brigade

Cash prizes can be won by groups for best formations based on a theme. Groups of minimum size 10, again participating in the Majja Run, can enter in this contest. The 2 best dressed groups will receive cash rewards:

• Winner : 75,000
• 1^st Runner-up : 50,000

Kingfisher Green Crusade

The top 2 individuals who dress up using eco-friendly material will win following prizes:

• Winner : 20,000
• 1^st Runner-up : 10,000